MyStories · Website Design
MyStories is a standalone product powered by MyHeritage — a subscription gift that turns a loved one's life stories into a beautiful printed keepsake book. I designed the full website from the ground up, building a storytelling-first experience that guides gift-givers from emotional connection to confident purchase in a single scroll.
TypographyA mix of expressive serif headings and clean, readable body copy. The typography feels editorial without being cold — approachable enough for a wide audience, refined enough to match a premium physical product.
ColourThe palette is built around warmth and softness — creamy off-whites, terracotta browns, and muted greens that feel intimate and handcrafted. Every colour choice reinforces the idea that this is something precious, made to last.
PhotographyWarm lifestyle photography showing real moments between generations — grandparents and grandchildren, families on sofas, hands holding books. Every image was chosen to mirror what the product delivers emotionally, not just functionally.
IllustrationSubtle hand-drawn illustration accents are used throughout the page to add a personal, human touch — echoing the handmade quality of the book itself.
